Outdoor Hospitality
Website Marketing Packages

Start With a Foundation℠ Website Home Base

Built Right At Every Level

Every Foundation℠ website is built on the same core strategy, SEO structure, and performance standards—because your marketing should work, no matter where you are on the journey.

Whether you’re just opening your gates or running a established park, your website should reflect the quality of the experience you provide.

There are no stripped-down versions here, just a solid marketing foundation you can count on, built with best practices and ready to perform.

RV park website on laptop

The Foundation℠ Website System—What’s Included

RV park website on mobile phone
  1. Marketing strategy & competitor research
  2. Choice of design themes
  3. Custom branding, colors & fonts
  4. Original written content
  5. Responsive, mobile-friendly website
  6. World-class hosting: cloud storage, 100% uptime, content delivery networks, 24/7 chat support
  7. Premium anti-spam, security, backup, link check & performance software
  8. Integration with third party reservation system
  9. On-site technical SEO
  10. Dedicated account manager
  11. Professional in-house tech support
  12. Unlimited content edits
  13. Google Analytics, Google Search Console & Google Business Profile setup
  14. Monthly analytic reports
  15. Add new pages anytime, written, designed, and optimized for search engines: $300

5 Visibility Essentials for Outdoor Hospitality

What Actually Drives Bookings Today?

Search has changed and empowered shoppers. People aren’t just browsing for keywords anymore. They’re asking conversational questions and looking for finely-tuned answers.

AI-powered results, Google Business Profile, blogs, social media, maps, and local listings now shape who gets seen and who gets skipped.

We’ve reworked our entire marketing approach to reflect that reality.

Marketing to fill vacant campsites

These five essentials are what actually works for RV parks, campgrounds, and resorts.

1.

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PERFORMANCE
A fast website that’s optimized for search, AI, and humans, so visitors don’t bounce before they book.

2.

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ENGAGEMENT
Interactive features to interest visitors on your site and on a fully managed Google Business Profile.

3.

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BRANDING
Consistent branding across all your online profiles, so your park stands out wherever people search.

4.

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CONTENT
Fresh, helpful content added regularly to keep your site relevant, visible, and aligned with what guests look for.

5.

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LINKS
Ongoing inbound links that build trust, helping your park rank higher and get recommended more often.

Three Plan Levels

Choose Your Path to Better Visibility

Each plan builds on the last—starting with a strong foundation and expanding into a complete marketing system.

Level Up for Better SEO

  • All levels use the same design styles.
  • With Engage, you get everything in Establish plus additional page features and professional Google Business Profile management.
  • With Elevate you get everything in Engage plus expert SEO at a price none of our competitors come close to — all done by our in-house team, not off shore.

Establish

Start Strong with a Professional Presence

Visibility Factor 1:
Performance

Best for: Parks that need a clean, credible website to get up and running quickly.

Outcome: A professional, ready-to-book website that showcases your park and connects to your reservation system.

Core Website Sections

  1. Amenities
  2. Ways to stay
  3. Reservation system integration
  4. Photo gallery
  5. Campground map
  6. Business info, hours, directions
  7. Reviews & FAQs
  8. Social media links
  9. Email contact form

Engage

Build Credibility & Keep Guests Exploring

Visibility Factors 1 & 2:
Performance + Engagement

Best for: Parks ready to share more content, build trust, and stay active in search.

Outcome: A more dynamic, auto-updated website experience that builds credibility and keeps your park visible.

Everything in Establish, plus:

On-Site Policies

  1. ADA Accessibility Integration
  2. Privacy Policy, Terms of Service, Disclaimer
  3. Cookie Policy
  4. Pet Policy Popup

Guest Engagement Features

  1. Events Calendar
  2. Automated Review Capture
  3. Instagram Feed
  4. Weather Conditions

Behind the Scenes

  1. Google Business Profile management

Recommended: Add at least one additional page to organize expanded content.

Elevate

Stay Visible Everywhere Guests Are Searching

Visibility Factors 1—5:
Full Visibility System

Best for: Parks ready to grow their brand, increase reach, and stay competitive.

Outcome: Reliable visibility across your website and external platforms, keeping your park relevant and discoverable.

Everything in Engage, plus:

Enhanced Website Sections

  1. Blog Section
  2. Monthly Blog Content (written, designed, SEO-optimized, published)

Off-Site Visibility

  1. Original Social Media Content (Facebook, Instagram, Threads, LinkedIn, Google Business Profile)
  2. Business Citation Link Building
  3. Bing & Apple Business Profile Optimization
  4. TripAdvisor & Industry Profile Optimization

Behind the Scenes

  1. Monthly SEO Website Audit & Update
  2. Editorial Content Calendar aligned with seasonal demand and your business goals

Website Themes

See examples of the features described above on our theme demo sites here.
Each of these demos have 3 page examples: Home, Cabins, and Events pages.
Add pages anytime on any topic that works for your park.

Theme A

RV Park Website Theme A

Theme B

RV Park Website Theme B

Theme C

RV Park Website Theme C

Theme D

RV Park Website Theme D

“An RV park without marketing is like a party without invitations.”

Let’s get the party started!

Schedule a call so we don’t miss you, and let’s talk about your options.

BOOK A CALL NOW